While there are a ton of great SEO companies out there providing valuable work and helping companies to reach new heights in terms of their exposure and profits, the unfortunate fact of the matter is that there are probably more not so great SEO companies. The main thing to keep …

Let's say it's a perfect world. You're ranking high for your target keyword and have great copy on display... You're probably wondering why this happened after you've put in so much effort to optimize your content with SEO. They simply didn't expect it would become significant. I'm on the lookout …

As a digital marketer, one of the most frequent questions I get asked is "how do I get traffic to my website?" There are two key factors behind the inner workings of PageRank: the number of inbound links and the quality of those links. Advertisers will bid for ad placement …

Put simply, copywriting is writing to persuade, convert, and sell. If you're looking for some great ideas, you can visit Quora (link is external) , which features frequently asked questions; find questions relating to your field and answer them in your content. You can also visit Buzzsumo (link is external) to …

Using flash is considered to be a cheaper option than others; however, Google will not rank your website high if you are a user of flash. Thus, your website should have clean, search and user-friendly code, and navigation; this will ensure users stay longer on your site, which Google will …

While you can still build a profitable organic presence in Google, you'll need to get creative. What are the components of an integrated marketing communications program? Using tools such as Copyscape will help you find if someone has plagiarised your content. If that happens, you should ask the admin to …